Clout 影響力

1177

你認識在社交媒體平台上有很多粉絲的人嗎?他們是否很有影響力?本期節目講解單字 「clout」 表示 「影響力」 的用法。

文字稿

(關於台詞的備註: 請注意這不是廣播節目的逐字稿件。本文稿可能沒有呈現錄製、編輯過程中對節目做出的改變。)

Feifei
大家好!歡迎收聽 BBC英語教學的 「地道英語」 節目。我是馮菲菲。

Roy
And I’m Roy!

Feifei
I’m really impressed, Roy. Neil said you have real clout!

Roy
What? You mean that Neil wants to hit me? Is he angry with me?

Feifei
Neil 沒有生你的氣。「Clout」 作動詞時,確實有 「敲打」 的意思,但它作名詞時的意思卻是 「某人在社交媒體平台上的影響力或名聲」。Neil was talking about how much clout you have with all your followers.

Roy
Ah… that kind of clout. But I don’t have that many followers. Sometimes people get my name confused with…

Feifei
Rob – it’s Rob who has the clout! He has lots of followers and some real influence on social media. He’s using it to sell biscuits his mum made.

Roy
Hmm! I’m going to try and find some more followers while we listen to some examples.

Examples
Esmerelda has some real clout on social media. She has so many followers who watch all her vlogs.

We’ve decided to hire an influencer with real clout to help us launch our new project.

Derek used his clout to sell the new perfume to his millions of followers.

Feifei
你正在收聽的是 BBC英語教學的 「地道英語」 節目。如今,人們用名詞 「clout」 來指 「某人在社交媒體平台上的影響力或名聲」。『Clout’ can also be used in another situation, can’t it?

Roy
That’s right – it can also be used in business or politics to refer to the level of power and influence a person has. For example, 『My boss used their clout to get the deal done’.

Feifei
So, Roy – did you have any success in getting any more followers? Do you have some more clout?

Roy
Yes! My mum just followed me and as soon as I posted my new photo, someone liked it!

Feifei
Liking your own photo doesn’t count as clout – you can’t influence yourself! Right – I’m off to get a photo with Rob so I can get more followers.

Roy
That sounds like a great way to increase your clout!

Feifei
It does. Bye, Roy!

Roy
Bye, Feifei!