Crowdsourcing 眾包

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內容簡介

當你在構思一個想法時,有時可能需要他人的幫助。如果這是一個重要的商業想法,你可能更要先聽聽別人的意見和看法。Rob 想去創業,開一家賣餅乾的公司。菲菲建議他可以通過 「crowdsourcing」 的方式獲取所需的想法和觀點。「Crowdsourcing」 具體指什麼?怎麼用?聽節目。

文字稿

(關於台詞的備註: 請注意這不是廣播節目的逐字稿件。本文稿可能沒有體現錄製、編輯過程中對節目做出的改變。)

Feifei
歡迎收聽 BBC英語教學的 「地道英語」 節目。大家好,我是馮菲菲。

Rob
… and hello, it’s me, Rob.

Feifei
Er, Rob. What are you doing?

Rob
Oh, just preparing some biscuits for my new business.

Feifei
你是打算轉行改賣餅乾了嗎?

Rob
Not any old biscuits, Feifei – Rob’s Amazing Crunch and Crumble Biscuits. This is my new career!

Feifei
You’re going to need some help if you want to launch a new biscuit business.

Rob
Hmm, yeah, yeah, you’re right. Maybe you could help me put them in boxes?

Feifei
No, Rob. You need more help than that – you need crowdsourcing.

Rob
Oh, is that some kind of magic ingredient to put in the biscuits?

Feifei
不是的,「crowdsourcing」 是指 「向一個廣泛群體徵求所需想法和觀點,從而發展自己的創業想法」。要注意的是,「crowdsourcing」 和 「crowdfunding」 不同,「crowdfunding」 是指 「依靠大量的人,每人捐贈少量的錢來幫助某人創業」,也就是我們常說的 「眾籌 crowdfunding」。我們來聽幾個使用了 「crowdsourcing(群眾外包)」 的例句。

Examples
I’m launching a crowdsourcing project to gather creative ideas for my new fitness website.

Voice recognition software relies on crowdsourced examples of real people speaking.

I found crowdsourcing a great way to generate honest opinion about the best way to start my vegan restaurant business.

Feifei
你正在收聽的是 BBC英語教學的 「地道英語」 節目。剛剛我們聽過了三個使用了 「crowdsourcing」 的例句。「Crowdsourcing」 具體所指的是 「向一個廣泛群體徵求所需想法和觀點,從而發展自己的創業想法」。

Rob
So, Feifei, where do I find people to ask for help?

Feifei
你可以通過互聯網和社交媒體詢問公眾。You can ask members of the public via the internet and on social media – even ask friends and family – the more advice you can get, the better.

Rob
Oh, right, OK. Well, in that case I’m going to message my mum to see if she can help me bake a few more biscuits.

Feifei
Rob, crowdsourcing involves more than just your mum. You need to speak to lots of people!

Rob
Oh, crumbs! Maybe I’ll stick with this presenting job for a little bit longer. Do you fancy a biscuit?

Feifei
Thanks.

Rob
Bye.

Feifei
Bye!