Bollywood bridal wear 寶萊塢新娘婚紗



Bollywood bridal wear 寶萊塢新娘婚紗


與 「high-end fashion 高端時尚」 有關的詞彙


How have Indian designers closed the gap for many who want a duplicate or replica?


Luxury Indian bridal wear has never been more in demand.


Thousands of British Asians filled a swanky Mayfair hotel to meet the men and women behind the designs, and to discuss the possibility of wearing something similar to the stars.


Sabyasachi Mukherjee, fashion designer
The last four months or five months has been real chaotic because, you know, we did Deepika Padukone’s wedding, and after that came Priyanka Chopra and Nick Jonas’s wedding. Bollywood and fashion has worked together many, many times to create fashion awareness. A lot of people at the grassroot(s) level of benefit from it. Artisans, a lot of weavers, a lot of embroiderers, beaders, get a lot of job(s) done and I think that’s exciting.

Sabyasachi Mukherjee 時裝設計師

Aashni Shah Doshi, event organiser, Aashni + Co Wedding Show
I know people keep talking about Brexit. I haven’t seen any down fall in people’s spending for couture at all. A lot of the Indian designers have closed the gap for someone who wants to buy a duplicate or a replica as opposed to theirs because they have gone down on their pricing.

Aashni Shah Doshi  Aashni + Co Wedding Show公司 活動組織人

But it’s not just affordability that’s changed. It’s also an increase in access; whether that be in person or on the internet.


Anita Dongre, fashion designer
The moment a celebrity wears you, within minutes, everyone gets to know – and I mean within minutes, we get requests on our Instagram, requests on the email. I think it’s amazing that social media today connects you to the consumer directly with no time lost at all.

Anita Dongre 服裝設計師
「只要有一位名人穿著你設計的服裝,在幾分鐘內,所有人就都知道了,我是說在幾分鐘內,我們則會在 Instagram、在電子郵件上收到購買請求。我覺得非常好的是,現在的社交媒體能讓我們和消費者直接聯繫,一點時間都沒有浪費。」

The brides-to-be spent a fortune at the show with designers tailoring hundreds of off-the-rack pieces for British Asians wanting that extra bit of glamour for their big day.



luxury 昂貴的,奢侈的

in demand 需求旺盛

swanky 時尚、豪華的

off-the-rack 成衣

glamour 魅力


The name ‘Bollywood’ is a portmanteau of ‘Bombay’, a city in India, and ‘Hollywood’, where most American movies are made.

「Bollywood 寶萊塢」 是印度城市 「Bombay 孟買」 和美國電影中心 「Hollywood 好萊塢」 的合成詞。


Indian designers have gone down on their pricing.